The research and insights on how Voice is transforming Search.
Voice Search is surpassing text based searching. In many cases voice powered search is faster and more intuitive. This change fundamentally impacts the way marketers develop brand, SEO and content marketing. Winning for a search powered by voice is very different to a keyboard search.
30% of web browsing will be screenless by 2020
Google’s voice search supports more than 100 languages
The English language has 95% accuracy rate in Google’s voice search
32% of people use voice activated search daily instead of typing
72% of smart speaker owners use their devices as part of a daily routine
43% of people shop online via voice-enabled devices
There are more than 200 million smart speakers across the globe
Smart speaker sales will surpass tablet sales by 2021
58% of consumers find local businesses using voice activated search
30% of web browsing in 2020 will be performed only by voice
More than 50% of smartphone users now use voice search
Google speech recognition now supports more than 100 languages
English language has 95% accuracy rate in Google’s voice search
32% of consumers prefer voice to typing a search query
29% of consumers leverage voice assistants to ask quick questions
35% of users use voice assistants to check the weather and news
54% of monthly consumers are using voice for navigation and traffic
40% of consumers use voice to order or buy something every month
82% of shoppers research products or services online before buying anything
51% of local business voice searches are restaurants and cafés
32% of consumers prefer voice to typing a search query
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